DETAILED OCCUPATION DATA
41-3011 Advertising Sales Agents
Occupational Description:
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces. | Percentiles | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| Geography | Employment | Emp SE* | Mean | Mean SE* | 10th | 25th | Median | 75th | 90th |
| EDR 11 - 7 County Twin Cities | 2,050 | 282 | $26.73/hr | $1.10/hr | $13.30/hr | $18.18/hr | $23.83/hr | $30.75/hr | $46.89/hr |
| Minnesota | 2,970 | 297 | $24.56/hr | $0.71/hr | $12.36/hr | $15.96/hr | $22.23/hr | $28.86/hr | $40.33/hr |
| U S | 144,760 | 2,316 | $27.60/hr | $0.25/hr | $11.18/hr | $15.30/hr | $22.53/hr | $34.31/hr | $48.87/hr |
| *SE = Standard error, a measure of the statistical reliability of the estimate. | |||||||||
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| Occupation (click title for details) | OES | Projections | |
|---|---|---|---|
| Employment | Median Wage | % Change - | |
| Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products | 6,470 | $40.50/hr | N/A |
| Driver/Sales Workers | 5,830 | $9.67/hr | N/A |
| Insurance Sales Agents | 3,540 | $25.03/hr | N/A |
| Real Estate Sales Agents | 1,670 | $18.35/hr | N/A |
| Writers and Authors | 980 | $28.20/hr | N/A |
Tasks for Advertising Sales Agents
- Advises customer in advantages of various types of programming and methods of composing layouts and designs for signs and displays.
- Exhibits prepared layouts with mats and copy with headings.
- Visits advertisers to point out advantages of publication.
- Draws up contract covering arrangements for designing, fabricating, erecting, and maintaining sign or display.
- Calls on prospects and presents outlines of various programs or commercial announcements.
- Prepares list of prospects for classified and display space for publication from leads in other papers and from old accounts.
- Informs customer of types of artwork available by providing samples.
- Arranges for and accompanies prospect to commercial taping sessions.
- Delivers advertising or illustration proofs to customer for approval.
- Collects payments due.
- Writes copy as part of layout.
- Computes job costs.
- Plans and sketches layouts to meet customer needs.
- Prepares promotional plans, sales literature, and sales contracts, using computer.
- Calls on advertisers and sales promotion people to obtain information concerning prospects for current advertising and sales promotion.
- Obtains pertinent information concerning prospect's past and current advertising for use in sales presentation.
- Sells signs to be made according to customers' specifications, utilizing knowledge of lettering, color harmony, and sign making processes.